Every action we take has various impacts. The carbon footprint can be briefly defined as the amount of greenhouse gases emitted as a result of all […]

International scientific organizations shared with the public just a few years ago that global warming had reached a critical level, and unfortunately, it's time to call it a "climate crisis" rather than climate change. Thus, reducing carbon emissions, decreasing the consumption of natural resources and energy, and being aware and conscious have become topics on the global agenda. 

Fashion is evolving. We are witnessing a time when all the conditions threatening the sustainability of fashion, such as excessive consumption of natural resources, the use of harmful materials to humans and the environment, inhumane working conditions, and overproduction and consumption, are being re-evaluated. 

Meeting the responsibility for the future of fashion begins with making conscious decisions as a fashion consumer and opting for sustainable brands. Since the beginning of 2020, with the influence of the pandemic, consumer awareness has been awakening, and the increasing purchasing power of Generation Z, with their desire for eco-friendly fashion, has been gradually transforming the industry

As a fashion consumer, the motivation to be more sustainable begins with your wardrobe. Each piece you choose and how you use them changes both fashion and your habits. We often talk about how fast production and consumption, fast fashion, degrade the planet, ruthlessly deplete resources, and how the linear economy needs to become more circular.Peki kıyafetlerinizin ömrünü nasıl uzatabilirsiniz?

Deciding what to do with unwanted or worn-out clothing is one of the most common challenges for consumers striving to adopt sustainable habits in fashion. It's known that clothes thrown away can persist in the soil for decades without decomposing, increasing greenhouse gas emissions and contributing to global warming. 

Sustainable fashion events and fairs bring together all stakeholders in one place to promote eco-friendly practices and raise awareness, shaping the future of fashion. These events provide professionals with opportunities to explore the latest sustainable materials and environmentally friendly innovations, while allowing consumers to stay updated on the latest developments in sustainable fashion.

As we delve into topics such as circular economy, sustainable fashion, and zero waste, we frequently encounter a concept: Cradle-to-cradle. Translatable as "From Cradle to Cradle," this term represents a new approach to waste management that is nature and economy-friendly, contrasting the widely known concept of "Cradle to Grave."